Targeted Users
While we see travelers, in particular women, to be our initial users, there are additional test cases for white labeling the application for 1) cities and destination marketing organizations and 2) large event planners (i.e. festivals, concerts, fairs).

Traveler Customer

  • Women aged 25-45
  • $50k-100k annual
  • Travel 2-5 times a year (pre-pandemic)
  • Solo travel, family travel, “girls trip” travel

Problem

When women travelers are trying to prepare and plan trips in a situation where information is constantly changing, they struggle to keep up with the changes and find information pertinent to them.

Solution

We provide women travelers with our AI-centered mobile app that offers personalized plans based on their interests and safety concerns for an overall pleasurable experience.
Recent Takeaways
  • As a user, I want to find tailored, exciting places at a location to have a good time with my family.
  • As a user, I want to be able to get honest suggestions to avoid bad experiences for the best ones.
  • As a user, I want to plan my trips to foreign cities to see historical and cultural sites after I conduct my main business.

Enterprise Customer

  • Destination Strategic Communication
  • DMO Marketing VP or related position
  • Event Director or Coordinator

Problem

When city travel bureaus or event planners want to invite visitors/attendeesin a situation where information is changing daily, they struggle to find meaningful ways to share information to entice visitors/travelers and keep them safe.

Solution

We provide them with our white-labeled solution that utilizes our AI algorithm to give their users a better travel experience and enhance customer retention/satisfaction.

Recent Takeaways

  • Pressure to drive demand and return quickly to pre-crisis levels
  • Personalized messaging with a friendly, human touch
  • Investment in high-grade, online tours and events
  • Customers expect flexibility, clarity, and transparency around public health measures
  • Digitize and outsource business management

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Outline
Traveler Customer
Enterprise Customer